Aug 6, 2023

Philips OlfaPure 7000 Smart Car-Aroma Diffuser Recognized with Prestigious Red Dot Honor

Design, function, and adaptability of fragrance dispenser for car interiors stand out

The Philips OlfaPure 7000 Smart Car-Aroma Diffuser has been named a 2023 Red Dot design winner in the Product Design category. The Red Dot awards recognize products that demonstrate outstanding design, and the Red Dot jurors praised the OlfaPure 7000’s simple technical operating principle and discreet design.

Philips OlfaPure 7000 Smart Car-Aroma Diffuser: A superior in-vehicle scent experience

The Philips OlfaPure 7000 Smart Car Aroma Diffuser offers users a custom-tailored fragrance experience. The device holds up to four plug-and-play aroma cartridges. Each uses a proprietary algorithm to optimize the fragrance release into the car cabin. The algorithm ensures a consistent and steady aroma release throughout the cartridge’s lifespan, avoids overwhelming initial scents, and prevents nose blindness.

Today, we offer ten French-designed fragrances, each carefully crafted to evoke specific moods or enhance driving performance. For instance, Citrus Garden keeps drivers alert during early morning commutes, Lavender aids relaxation after a long day, Motion Sickness soothes the body and reduces travel sickness effects, and Anti-V uses essential oils to neutralize airborne microbes and purify the air inside the car.

Certified safe to breathe, the OlfaPure 7000 uses dry-air diffusion technology instead of liquid-based evaporation, resulting in extremely low levels of VOCs and other particles in the air. This dry diffusion system also performs well in extreme temperatures and is easier to replace and maintain than liquid-based alternatives.

The device fits directly into car cup holders and is powered by a USB-C cable. Users can control and schedule fragrance releases via a dedicated app, enabling them to select specific scents for different times of the day or driving conditions.

Commenting on the design honors, Miqdad Ali Khan, Lumileds Global Product Manager for Automotive aftermarket accessories, said: “Receiving this esteemed award is a remarkable accomplishment, which highlights the careful consideration and innovative design behind our Philips OlfaPure 7000 Smart Car-Aroma Diffuser. Drivers will easily control their sensory world. By selecting a scent to manage their mood, drivers can improve every car journey – and all at the touch of a button.”

The OlfaPure 7000 Smart Car-Aroma Diffuser is already available in Asia and will be available in Europe and other markets this fall.

The Red Dot seal of international design quality

The Red Dot Design Award is a prestigious international recognition that has existed since the 1950s. It is renowned for showcasing outstanding designs and innovative creations. Entries in the Product Design category span a wide range of industries, including fashion, robotics, and sports equipment. Selecting on criteria such as functionality and aesthetics, the jury bestows the coveted Red Dot seal upon products that redefine design excellence.


About Lumileds

Lumileds is a global leader in OEM and aftermarket automotive lighting and accessories, camera flash for mobile devices, MicroLED, and light sources for general illumination, horticulture, and human-centric lighting. Our approximately 6,000 employees operate in over 30 countries and partner with our customers to deliver never before possible solutions for lighting, safety, and well-being. To learn more about our company and solution portfolios, please visit https://lumileds.com.

As a leading lighting solutions company for the automotive industry, Lumileds is licensed to use the Philips brand for its automotive lighting and accessories product portfolio.

 

For further information, please contact:
Sophie Pruvost
Global Marcom Manager Automotive Aftermarket
Lumileds
Tel: + 33 (0)7 86 15 41 42
E-mail: [email protected]